.2Performant, a Romanian technology and also associate marketing answers firm, introduced on Monday, September 9, at the Bucharest Stock Exchange, that it plans to get the Profitshare affiliate systems in Romania as well as Bulgaria coming from Sale Advertising. Concurrently, Dante International, the manager of eMAG, will definitely become a shareholder in 2Performant.On September 6, 2Performant’s Board of Supervisors concluded an initial agreement to acquire the Profitshare.ro and also Profitshare.bg associate systems had by Sale Marketing S.R.L. and Conversion Advertising And Marketing EOOD.
The arrangement details the principles of the deal and is certainly not legally binding, conforming to the company press pointed out through Economedia.The operation involves the transfer of the Profitshare organization lines coming from Sale Marketing S.R.L. and also Conversion Advertising EOOD (as sellers) to 2Performant (as the customer). Dante International S.A.
(bulk investor of Conversion Advertising and marketing S.R.L.) will definitely be part of business transmission agreement as a surety.” The moment the Profitshare transaction is finished, our experts will certainly extend our present ability as well as transform our client portfolio in both Romania and Bulgaria. Our experts still possess a few important measures to finish, but I am actually certain that the staffs involved in the transaction on both edges are going to take care of to accomplish them efficiently. Our company are going to introduce our post-acquisition strategies after settling the investment according to the ultimate agreement,” stated Dorin Boerescu, CEO as well as Founder of 2Performant Network.The purchase price is actually RON 4.3 thousand, and will certainly be actually paid out 55% in cash money as well as 45% in 2Performant portions through a funds rise..” 2Performant is a younger as well as vibrant company along with values that reverberate along with us.
Our company expect that, after the deal is completed, the Profitshare business mixed with 2Performant is going to provide higher market value to its own clients,” claimed Tudor Manea, General Manager of Dante International SA.2Performant also takes note that many measures stay to finish as well as settle the purchase, such as the productive fulfillment of the as a result of carefulness evaluation by 2Performant.Profitshare was actually launched in 2012 and also presently possesses a collection of 250 affiliate programs (including the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Photo source: the company).